What is the Point System?

What is the Point System?
It is a system that can be used to increase the loyalty of users on internet sites. Especially when e-commerce sites become a member of their customers, make comments or recommendations, participate in a survey or perform other determined actions, by giving certain points and enabling them to use these points in ongoing shopping, they can both direct users to the actions they want and encourage them to visit the site again and make new purchases. they can provide.